Embrace it anyway.
Richard Clark
Maybe the most prominent and seductive modern-day myth is the assumption that we have an unlimited amount of attention. Technology affords us the opportunity to become involved in multiple communities — based on hobbies, personal struggles, political views, social cause, or stage of life. Twitter hashtags, shareable content, and Facebook groups with a feeling of exclusivity create an illusion of infinite belonging and opportunity for cooperation. continue reading >>
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